October 30, 2014
ROWSON’S RESERVE: EASIER, SMOOTHER, IN A ROWSON'S WAY
A new spirit drink with a light, pleasant taste is being launched on the Russian market. It breaks all preconceptions about how you should drink spirit drinks.
It is a no-frills spirit drink with whiskey & without the usual surrounding snobbery. Why do you need a leather chair when there is a perfectly comfortable hammock? Why a fireplace with you can start up a bonfire and enjoy the beautiful view? And finally, why drink alone when you can have fun with your friends? Look at the world the Irish way together with Rowson's Reserve.
Creative directors VICTOR SOKOLOV, DENIS LAPSHINOV
Art directors ANNA EGIDA, SASHA EPERIN
Senior copywriter KATYA GANINA
Copywriter ARTUR DANIELYAN
Client service director KATYA KONOVALOVA
Account manager ANNA SYTINA
Account executive KSENIA LOBANCHIKOVA
Illustrator ANNA EGIDA
Photographer RAY MASSEY
Executive producers ILYA STEWART, MURAD OSMANN
Producer IRINA PAVLOVA